Dieters' "instinctive desire to eat" is changed by a new weight loss method.

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New weight loss method from UC-San Diego helps dieters manage hunger cues and reject food.

"Highly responsive" dieters dropped more weight and kept it off longer than others who followed typical diets.

74% of U.S. adults are overweight or obese. Many weight loss methods concentrate on behavioural eating modifications and calorie counting. Most people regain weight after using these methods.

Extra-sensitive eaters find it tough to lose weight. Food sensitivity has been connected to heredity, upbringing, and other variables.

271 18-to-65-year-olds participated in a project. 26 group therapy sessions were held over a year. They needed 150 minutes of activity every week.

The Regulation of Cues group wasn't given dietary guidelines or a diet plan.

They learnt to understand hunger cues, resist cravings, and resist eating attractive items when not hungry.

Foods that taste good or that have a lot of sugar, fat, salt, or flavourings tend to stimulate the brain's reward system and can be hard to resist.

"People who need help losing weight can use the Regulation of Cues programme if behavioural weight loss didn't work for them, if they find it hard to stop eating, or if they never feel full.

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